Cable is expensive, and TV viewers are increasingly canceling traditional cable subscriptions in favor of "skinny bundles" like Sling TV or streaming services such as Hulu.
10 Reasons You Should Be Advertising on Facebook
The choices can be overwhelming with so many online platforms offering advertising opportunities. A business can't possibly advertise on every platform and would be ill-advised to do so. However, if there is one place where your ads should appear, it's on people's Facebook feeds. Why?
Super Bowl LV – The effects of COVID-19
This is a tale of two cities. Super Bowl LIV was held in Miami on February 2, 2020 at Hard Rock Stadium. There were 64,217 fans in attendance ready to watch the Kansas City Chiefs take on the San Francisco 49ers. The economic impact of events like a Super Bowl...
Geo Location Marketing
Geo Location Marketing Getting Your Target Customers Through the Door We live in an age where information is king, and marketing data is one of your most powerful tools to increase conversion rates and ROI. Over the years, the available data for marketing campaigns has grown exponentially. In virtually every media...
3 Tips for Improving Your Local SEO on Mobile
Did you know that 50 percent of consumers who carry out a local search on their smartphone visit a store within a day? That's right — and a whopping 43 percent of all searches on Google are local. It's clear that local search is powerful when it comes to reaching customers, but many businesses...
The History and Evolution of SEO
Although I am sure that there may be earlier examples of people engaging in search engine optimization, one of the most indisputable accounts I was able to uncover occurred in 1995 when John Audette formed Multi-Media Marketing Group (MMG) after the sale of over 4,000 copies of his book on...