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      • Super Bowl LV – The effects of COVID-19 February 17, 2021
      • Geo Location Marketing January 14, 2021
      • 3 Tips for Improving Your Local SEO on Mobile January 10, 2021
      • The History and Evolution of SEO December 24, 2020
      • Ad Blocking Reaches Pop Culture December 22, 2020
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Online Advertising

Super Bowl LV

Super Bowl LV – The effects of COVID-19

Posted on February 17, 2021 by MxkmJ0L5s1
This is a tale of two cities. Super Bowl LIV was held in Miami on February 2, 2020 at Hard Rock Stadium. There were 64,217 fans in attendance ready to watch the Kansas City Chiefs take on the San Francisco 49ers. The economic impact of events like a Super Bowl on a city cannot be
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Posted in Online Advertising Advertising, Geo Location Marketing, Online Advertising, Social Media, Technology

Geo Location Marketing

Posted on January 14, 2021 by MxkmJ0L5s1
Geo Location Marketing Getting Your Target Customers Through the Door We live in an age where information is king, and marketing data is one of your most powerful tools to increase conversion rates and ROI. Over the years, the available data for marketing campaigns has grown exponentially. In virtually every media channel, we have the ability
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Posted in Advertising, Building Brands, Geo Location Marketing, Online Advertising Advertising, Advertising Agency, Branding, Geo Location Marketing, Marketing, Online Advertising, Online Retargeting, Technology

3 Tips for Improving Your Local SEO on Mobile

Posted on January 10, 2021 by MxkmJ0L5s1
Did you know that 50 percent of consumers who carry out a local search on their smartphone visit a store within a day? That’s right — and a whopping 43 percent of all searches on Google are local. It’s clear that local search is powerful when it comes to reaching customers, but many businesses fail to take advantage of
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Posted in Advertising, Building Brands, Online Advertising Advertising, Advertising Agency, Branding, Google Display Ads, Marketing, Online Advertising, Online Retargeting, Social Media

The History and Evolution of SEO

Posted on December 24, 2020 by MxkmJ0L5s1
Although I am sure that there may be earlier examples of people engaging in search engine optimization, one of the most indisputable accounts I was able to uncover occurred in 1995 when John Audette formed Multi-Media Marketing Group (MMG) after the sale of over 4,000 copies of his book on how to market on the
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Posted in Advertising, Online Advertising, Technology Advertising, Google Display Ads, Marketing, Online Advertising, Technology

New Television Data Aggregator Can Tell If You Smile!

Posted on December 18, 2020 by MxkmJ0L5s1
TVision, founded in 2014, installs a small box under a homeowner’s #television to analyze when a consumer is in the room, smiles or loses interest while watching an ad, or looks down at a cellphone. About 500 Boston-area homes have a TVision box and receive some form of compensation from the company. TVision software, which
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Posted in Advertising, Online Advertising, Technology, Television, Video Advertising Advertising, Google Display Ads, Marketing, Online Advertising, Online Retargeting, Technology, Television

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