Earlier this week Microsoft unveiled a project that their Oxford AI team has been working on that actually decodes the eight core emotional states. Anger Contempt Fear Disgust Happiness Neutral Sadness Surprise Buck your seat belt, we are not too far off from your computer joining your significant other in...
5 Hot Trends for Dealers and OEMs from Variety’s Entertainment Summit in Hollywood
OTT or “Over The Top” subscription video platforms (like Netflix, Hulu) are being launched, as “Cord Cutters” look for cheaper ways than cable TV to access TV shows and movies. TV is migrating to what is being called “immersable” – which means telling a story over multiple entertainment platforms...
You Should Get Excited About Virtual Reality. Here’s Why. — Medium
This is the first time that #technology has made me feel this excited since I was first introduced to the internet in 1994. The only other experience that even comes close was the day I got an iPhone. I knew that there was a monumental technology shift happening. When...
Advertising – Discover Shockingly Good Returns in Native Advertising : MarketingProfs Article
Though those messages have a certain appeal, savvy digital marketers have a different way of reaching their target audiences. One could argue that a successful online #advertising campaign has many more differences than similarities to the Times Square ads. The most notable difference between the two is that online marketing...
General Motors To Review Global PR Agencies For All Brands
Goal is to Consolidate From Multiple Firms to One Per Marque General Motors is planning to launch reviews for all of its PR agency partners around the globe, with the goal of consolidating with one agency of record per brand. Tony Cervone, senior VP-global communications for the automaker, said the...
Local company uses drones for advertising
TUCSON, AZ (Tucson News Now) - Omnidronez is a company in Tucson looking to take advertising to the next level with the use of "drone-vertising." The company uses drones to fly banners and also carry a projector to show videos. Omnidronez is one of only three companies in the world...